Dear founders,
The problem you're solving isn't just another market gap—it's gravity-defining. It reshapes how people think, work, and live. You're not just launching a product; you're shifting a paradigm.
As you scale, your hands won't assemble every piece. Your time will stretch, your vision will be tested, and the people you bring on will shape what your idea becomes. You need a crew that not only keeps the engines running but understands why the destination matters.
A team that doesn't just execute but breathes life into your ideals—turning them into something the world can see, touch, and trust. Your startup is not its code, nor its product, nor even its strategy. It is the conviction of those who build it.
Customers don't just adopt technology; they adopt belief. Skill distribution dictates hiring decisions at present—often prioritizing credentials over conviction. But as AI floods the workforce with more on-tap talent, it makes sense to build with folks whose alignment outweighs what meets the eyes.
The more someone resonates with your vision, the less they need to be managed, motivated, or micromanaged. The more they can solve your customers' problems faster & better.
Give your vision the love it deserves from your employees.